Sourav Jana – Performance Marketing Specialist
Performance Marketing Specialist | PPC Expert
I'm Sourav Jana, a performance marketing specialist focused on Google Ads, Meta Ads, PPC campaign management, lead generation and marketing analytics.
I work with businesses to improve advertising performance through data-driven strategies, conversion tracking, campaign optimisation and smarter marketing workflows.
My approach is simple: Make Every Marketing Decision Count.
Professional Expertise
Performance Marketing
- Google Ads Management
- Google Search Ads
- Meta Ads Management
- Facebook and Instagram Advertising
- PPC Campaign Management
- Lead Generation Strategy
Tracking & Analytics
- Google Analytics 4
- Google Tag Manager
- Meta Pixel
- Conversion Tracking
- Conversions API
- Marketing Performance Analysis
AI & Marketing Automation
- AI Workflow Automation
- AI Agents
- CRM Automation
- Marketing Automation
Marketing Intelligence
- MIS Reporting
- Marketing Dashboards
- Lead Funnel Analytics
- Campaign Performance Reporting
Make Every Marketing Decision Count.
Good marketing decisions should be supported by reliable data, clear measurement and continuous optimisation.
My approach connects audience research, advertising strategy, creative performance, conversion tracking and landing page experience to understand the complete marketing funnel.
The objective is to improve qualified leads, customer acquisition efficiency and measurable business outcomes.
Explore Specialist Services
Have a Project in Mind?
Let's discuss your marketing goals and explore how I can help.